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LAHEINE — Canister Vacuum Detail Page

LAHEINE

Detail Page

wired canister vacuum
planning · photography · design

CLIENT
Laheine Korea
SERVICE
Product Page — Planning, Photography, Design
YEAR
2024
SCOPE Turnkey · In-house Studio · GIF Motion
LAHEINE detail page on three phones
LAHEINE canister vacuum on a herringbone floor
LHNV-360B — The Queen

Overview

Laheine means “queen” — a brand built on strict quality control and uncompromising value. For its wired canister vacuum the client handed us the whole job as a turnkey project: planning, photography and the detail page itself, laid out for mobile first with product video turned into GIF motion.

LAHEINE detail page unrolling from two phones

Built for Mobile.

Most shoppers meet a detail page on their phone. Every section was laid out for a narrow screen first, and product video was turned into GIF motion so the page keeps moving as you scroll.

LAHEINE detail page unrolling from phones — cut-out
LAHEINE canister vacuum — cyclone visual

Concept

We mapped the product’s strengths into the full section structure and layout. The aim: lift awareness of a mainstream home-appliance brand while keeping Laheine’s tone consistent, with graphics that make performance and convenience obvious at a glance.

LAHEINE canister vacuum — studio cut

Section by Section

Main, component, detail and in-use cuts were shot in our own studio, section by section — clean cut-outs, concept shots and video alike — then retouched and edited by our designers.

LAHEINE detail page — all sections on mobile

Seven Days to First Draft

The first draft was ready in about seven days. A few text and visual tweaks were applied the same day it was delivered, and the originals went over together with ready-to-use images. Text and image revisions are unlimited — and we stay on after launch.

LAHEINE canister vacuum on a herringbone floor
LAHEINE canister vacuum — studio cut
LAHEINE canister vacuum — cyclone visual