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Glatt — Before Shaving Lotion Detail Page

GLATT

Detail Page

green-tea before-shaving lotion
planning · design

CLIENT
Glatt
SERVICE
Planning, Product Page
YEAR
2023
SCOPE Planning · Mockups · Detail Page
GLATT Before Shaving Lotion beside a black tap against dark tiles

Overview

GLATT Before Shaving Lotion is a gel-type shaving prep made with natural green-tea extract. It clings to the skin as you shave, helping to prevent razor irritation and dryness. We planned and designed the product's detail page from the client's brief, product facts and real customer reviews.

GLATT Before Shaving Lotion on a white bathroom sink with an olive branch
Front and back labels of GLATT Before Shaving Lotion on a wooden tray

400 mL — front and back label

What Sets It Apart

The page is built around three points: a gentle green-tea formula, an extra-large 400 mL bottle against the usual 150 or 300 mL, and a pump that locks shut, so it travels without leaking. Clean product scenes keep the green label at the centre of every section.

GLATT Before Shaving Lotion on a stone block with dried pampas grass

Proof on the Page

Before-and-after photos, short clips of the pump and the right amount to use, real customer reviews and a simple Q&A answer the questions buyers ask before their first shave with it.

The GLATT detail page opened on a smartphone
Sections of the GLATT detail page laid out around a smartphone

GLATT Before Shaving Lotion — detail page sections

Detail Page

The full GLATT detail page.